Last week I was down at Geisenheim Univeristy and hold a Guest lecture for students doing a Bachelor in International Wine Business. I Think Prof. Dr. Jon Hanf and Manuela Ortner for the invitation to help out and speak about the Swedish market and the role for the importer in this given market.
It was a pleasure to meet with very ambitious students studying the international program at the Geisenheim University and discuss our markets but also hear thoughts students have about wine industry and future careers in this industry.
During the lunch break I also spoke a bit about winetourism.com as our start up Project where we invest Money and time at the moment and had a great Exchange in terms of ideas with the students, how to develop the Project and help wineries with visit and Tasting activities at the Domaine.
The presentation I put together might be useful for suppliers not yet in the Swedish market that want a bit of more insight. I put a link to the presentation so you can have a look at it.
Once again thanks Geisenheim it was a pleasure to visit your University and meet with all students.