[two_third]
DEFINITION:
A plastic bottle that can be recycled and reused again.
DESCRIPTION:
The bottle is very environmentally friendly and Systembolaget would like to extend their range with this new format of packaging. For the PET-bottle they request a bottle usually 750 ml either Bourgogne or Bordeaux style. The bottle should have a Stelvin screw cap closure in plastic. The PET-bottle has to work in the Swedish recycle system and the bottle has to be authorized by Returpack the organization handling the recycle process.
RELEVANCE OF TREND:
In the next coming years we will see an increased demand of this kind of packaging. Systembolaget will extend many of their segments with PET-bottles. We believe we will see the same trend in Finland and Norway from their monopoly organizations Alko and Vinmonopolet during the next coming years.
STRONGEST INPUT FACTOR:
Systembolaget, the Swedish monopoly is the main actor that creates this trend.
RELEVANT LINKS:
Wikipedia – Description of the PET-Bottle
Novembal – Make Stelvin screw cap closure called Novatwist
Returpack – Swedish Recycle organization
READ ABOUT THE OTHER TRENDS
- LIGHT WEIGHT BOTTLES
- STELVIN SCREW CAP CLOSURE
- VOLUME INDICATOR ON BIB
- ORGANIC CERTIFIED WINES
- SUSTAINABILITY CERTIFIED WINES
- CORPORATE SOCIAL RESPONSIBILITY PROGRAM (CSR)
- LOW ALCOHOL CONTENT WINE
[/two_third]
[one_third_last]
[/one_third_last]